Pat Iyer’s Blog
Publishing
Self-Publishing Your Book
How long does it take to self-publish a book? You can put one on Amazon in less than an hour, because the formatting takes a few minutes and the upload system walks you through each step. That’s the easy part. But a quickly formatted book may look amateurish and not...
Book Carousel Posts: PowerPoint, Canva, or Gamma: Which Should You Use?
You’ve labored over writing your book. You’ve breathed a sigh of relief that it is done. “Wow, that was a lot of work.” One of my clients said to me, “I’m done with the book. Now, can I start the next one?” Not so fast. Now the work begins. You’ve got to promote your...
Email Newsletters as a Content Engine
Many professionals treat email newsletters or ezines as a routine task. You send out a message, hopefully your subscribers read it, and then it fades into the digital background. The real opportunity lies in viewing ezines differently—not as one-time communications...
How to Price Your Kindle Book
What is the best Kindle pricing range? To answer how to price your Kindle book, first ask yourself, "Am I more interested cash sales or gaining exposure/subscribers?" When to Offer Your Book for Free If your goal is to use your Kindle eBook to attract subscribers to...
Book Design: An Inside Job
Writing Your Book is Only the First Step I’ve published nearly 60 books and had a role in designing many books I’ve ghostwritten and/or edited. From this experience, I know that the interior design of a book plays a huge role. It can even determine whether a reader...
81 Hybrid Publishing – Tips from a Publisher – Linda Stirling
Are you an author bewildered by the array of publishing opportunities? Should you submit to a big or medium-sized publisher? Self-publish? Or consider a hybrid publisher? Linda Stirling, founder and publisher at the Publishing Circle, as well as an author, answers...
76 Are you guilty of business blather? Jerry McTigue-Writing to Get Business Podcast
Has your business gotten trapped in its own innerspeak? Are your communications with clients verbose and full of vague and confusing language? Do your website stats show that visitors are bailing out after 15 seconds? Your company may be suffering from Business...
69 How to Overcome a Last Minute Printing Crisis- John Morris-Writing to Get Business Podcast
As first an artist and now an author, Scotsman John Morris has successfully bypassed settling into a creative niche. His painting subject matter varies widely, and when he turned his focus to writing and publishing, he designed a book that’s strikingly original in...
65 How do You get Your First Book Published-Terry Pappy-Writing to Get Business Podcast
How do you feel about writing or doodling in a book? Terry Pappy, coach, business strategist, and author, has created book series that invite the reader to create with her. She created an ingenious way for readers to use her books over and over again. Keeping the...
How to Go About Getting Your Book Published
For many people, writing the book is the easy part. Whether you have a body of work ready to repurpose (such as a blog you’ve maintained for several years) or a ghostwriter at the ready, or you just really like to write, getting your book on paper is simple. Getting...