Pat Iyer’s Blog

Book Writing

Structure Your Book

Structure Your Book

You can’t build your book without a blueprint. Knowing how to structure your book will help you make that first critical step - to begin. First, make a list of the benefits your book will offer to your target reader. Then decide how you will organize your content. The...

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A Powerful Book – Create its Foundation

A Powerful Book – Create its Foundation

Want to write a powerful book that people will love? Check these 7 elements for building its foundation. 1. Create an outline before you start writing. The outline should fit your vision for your powerful book. By researching competing books, by reviewing your...

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Write a Book and Expand Your Business

Write a Book and Expand Your Business

You ask, "Write a book - me?" Are you wondering how to expand your business? Do you have a lot of expertise to share – which you know would help your audience? Has a major segment of the market shifted away from buying your services? Are you questioning your marketing...

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How Perfectionism Prevents Publishing

How Perfectionism Prevents Publishing

Perfectionism and its sidekick, procrastination, can not only strangle the life out of your writing but prevent it from ever seeing the light of day—i.e., the eyes of others. This is a sinister partnership. Imagine a writer named Julianne. All her life, she’s wanted...

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Time to Write a Book: How Do You Get It?

Time to Write a Book: How Do You Get It?

Many authors tell me they feel stuck when it comes to starting a book. That blank screen stymies them. Their desire to be an author and to get the benefits of being published is thwarted by the time to write a book. Writing a book can be an intimidating task. Blank...

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How a Writers’ Group Fuels Your Success

How a Writers’ Group Fuels Your Success

The most successful writers of fiction, memoir, and narrative nonfiction know that they can’t go down the writing road alone. When they do the actual writing, quiet and solitude are essential, but for the evaluation stage, their work needs fresh eyes and minds...

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5 Ways Writing a Book Can Grow Your Business

5 Ways Writing a Book Can Grow Your Business

You’re sitting in a conference room watching the speaker ask, “Raise your hand if you’d like to get started with writing a book.” When I asked that question, nearly every hand went up. Wanting to write a book and actually writing a book are two different things. One...

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Top 7 Benefits of Writing Publications

Top 7 Benefits of Writing Publications

When you are sitting in front of a computer trying to write publications, you may wonder, “Is this really worth it?” Keep in mind these benefits when you question whether you should attempt to get something published. In this post, publications means articles and...

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Why shorter is better when it comes to books

Why shorter is better when it comes to books

When we read something, we don’t pay much attention to subjects like long sentences, paragraphs, and chapters—until they interfere with our reading. That’s the point at which the writer is in danger of losing his or her audience. You don’t want that point to come....

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