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You Need More Than a Critique Group

You Need More Than a Critique Group

You’re probably familiar with the phrase, “I’m not an expert, but I know what I like.” This idea works fine for personal choices, but it can be a disaster in a writing critique group. If you’re a new writer who joins one for new writers, the odds are that no one will...

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Instruction manuals – helpful or useless?

Instruction manuals – helpful or useless?

If Your Company Uses Instruction Manuals for Its Products, You Must Read This. Too many businesses don’t give enough attention to what may be their most important documents. Entering Appliance Hell I recently bought an appliance. (I’m not naming either the specific...

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Buyer Beware: Seller Take Care

Buyer Beware: Seller Take Care

The buyer beware thinking is yielding to the need for the seller to take care to avoid unhappy clients.  If you are a Latin speaker (who is?) you'd say caveat emptor. The phrase describes the concept in contract law that places the burden of due diligence on the buyer...

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How Often Do You Check Your Blog’s Stats?

How Often Do You Check Your Blog’s Stats?

As a blogger, you’re convinced of blogging’s value. You have lots of ideas, and you like to write. What could go wrong? You can get consumed by the desire for your blog to be (very) popular. How often do you check your blog's stats? One of the biggest mistake...

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Is Your Writing Short Enough?

Know When To Stop No matter what you’re writing, if you get carried away by your own words, you’ll lose your audience. Mark Twain told a story about sitting in church one day. The preacher was giving an inspiring sermon on the subject of a worthy cause. He was asking...

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Show Off Your Expertise with a Top Notch Website

Do you know how to show off your expertise? Having a top-notch website is crucial. You might be the most brilliant business owner, but how will your market know it? Do you blog about your expertise? Do you share advice in a select group of private forums? Of course,...

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Short Books, Short Reads – Easy to Complete

Short Books, Short Reads – Easy to Complete

What is a short book? And how long should it be? Thirty years ago, you would have had no trouble answering that question. A book was an oblong physical object that had either hard covers and a dust jacket or was a paperback. You turned the pages with your hand. That...

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How Good is Grammarly?

How Good is Grammarly?

You’ve probably heard of the editing tool, Grammarly. If you go to its web site, grammarly.com, you will read claims that the app ensures that what you write is easy to read, effective, and mistake-free. It presumably detects grammar, spelling, punctuation, word...

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Write Intriguing Email Subject Lines

Write Intriguing Email Subject Lines

With email inboxes getting ever more crowded, you must snag the attention of your reader – and quickly. First, they look at who sent them the email, and then, they look at the email subject line. Here are 5 attention-getting tactics for email subject lines. 1. The...

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How to Create Content by Speaking

How to Create Content by Speaking

Maybe writing isn’t your genius. Don’t let that stop you when you want to create content. As a ghostwriter, I’ve had people come to me, saying that they would love to write a book, but they can’t write. Sadly, they may blame themselves for what they perceive as a...

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Lose a job offer over writing skills – Pat Iyer

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