Pat Iyer’s Blog

Writing Skills

12 Top Writing Tips You Should Know

12 Top Writing Tips You Should Know

Looking for writing tips? Along with the quality of the information presented, you should also factor in readability. Focus on making your writing as easy to read as possible. Your goal is for readers to understand and absorb the information you present, so don’t make...

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Are you a bad writer?

Are you a bad writer?

It is common for writers to have doubts about their abilities. This, like the fear of imperfection, can stop people from launching their writing careers. The label of "bad writer" stops them in their tracks. Bad writing is fixable. Stephen King disagrees with me. In...

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How to Give Your Emails Power

How to Give Your Emails Power

Words That Give Your Emails Power Marketing emails need to quickly capture your reader's attention. Keep your power words short and simple to give your emails power. Three factors make certain words powerful. Usually, they’re short. Consider words like “Buy,” “Now,”...

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Creativity – A Benefit of Writing a Book

Creativity – A Benefit of Writing a Book

Writing a book stimulates your creativity. How often have you thought to yourself, “I’m not creative?” Have you marveled at the creativity of young children playing, wondering where on earth they come up with these crazy ideas? Creativity doesn’t disappear completely...

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Direct Quotes in Non-Fiction: Do it Right

Direct Quotes in Non-Fiction: Do it Right

You may be thinking that direct quotes belong exclusively in fiction. The truth is that you read either dialogue or direct quotes in non-fiction all the time—from news articles to blogs to books. Here’s an example from the CNN website. South Bend mayor and...

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Put Your Writing on a Diet

Put Your Writing on a Diet

Is there fat you can trim from your writing? Is it time to put your writing on a diet? Deleting redundant phrases makes your writing more professional. I wish I could say that one of the most dramatic signs of amateurish writing is using redundant phrases....

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Writing to Get Business podcast – Linley Baker

Writing to Get Business Podcast- Michael Nimetz

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