by Pat Iyer | Apr 23, 2021 | Blog, Book Marketing, Book writing, Podcast
Everyone has a legacy, the sum of their unique experiences and the lessons learned from them. Doreen Cumberford, an expatriate for over 60 years, shares how she turned her legacy into a book. Life in the Camel Lane, a memoir about her 15 years in Saudi Arabia. Learn...
by Pat Iyer | Apr 22, 2021 | Blog, Book Marketing
Pat Iyer and Greg Williams at his book launch party The room is teeming with people, who are milling around, meeting authors, and getting free copies of books. Yes, that was the scene when I served as ghostwriter for Greg Williams and we launched the book in Manhattan...
by Pat Iyer | Mar 14, 2021 | Blog, Book Marketing, Book writing, Podcast, Writing process
Books with essays and stories compiled by different authors are a popular trend in publishing, as evidenced by the huge success of the Chicken Soup series. Nancy Matthews, a cofounder of Women’s Prosperity Network, describes her successful business philosophy and how...
by Pat Iyer | Feb 20, 2021 | Blog, Book Marketing, Book writing, Podcast
Rob Kopman has made at least two million dollars developing a unique book: a thirty-minute version of the several-hours-long Jewish ceremony called a seder. He has been steadily selling The 30-Minute Seder for sixteen years, and his secret ingredient is highly...
by Pat Iyer | Jan 29, 2021 | Blog, Book Marketing, Book writing, Podcast, Writing process
Successful business leaders are always looking for ways to increase not only sales, but more importantly, profits. Mark Boundy, who has a rich and varied background as a product manager, product marketing manager, and sales leader, organized what he’d learned into a...
by Pat Iyer | Jan 22, 2021 | Blog, Book Marketing, Book writing, Podcast, Writing process
John Saunders, formerly involved in sales and sales leadership on Wall Street, has very recently published The Optimizer: Building and Leading a Team of Serial Innovators. This blueprint for success is full of invaluable information about his book idea He describes in...