by Pat Iyer | Sep 17, 2026 | Blog, Book writing, Business Writing, Writing Style
Most experts think the best book topic is the one that shows everything they know. If you are an experienced person, that book could be massive, right? Instead of writing a huge book, think more narrowly. The topic that becomes an authority-building book is the...
by Pat Iyer | Sep 9, 2026 | Blog, Book writing, Editing, Ghostwriting
Do you know which one you need: a book coach, editor, or ghostwriter? Most authors don’t. They pick a term because it sounds close enough, hire the wrong kind of help, and wonder six months later why their book isn’t progressing. The three roles overlap,...
by Pat Iyer | Sep 3, 2026 | Blog, Book writing, Writing process
Most authors think the chapter order will show up once they start writing. But it often does not. Ideally, you organize the chapters before you start writing, not during it. If you wait for the draft to sort itself out, you’ll rewrite the same three chapters...
by Pat Iyer | Aug 26, 2026 | Blog, Book writing, Writing process
A client of mine — a consultant with twenty years of experience — sent me an outline for her book. It had an outline of 47 chapters. Forty-seven. She was drowning in ideas and felt she had to include everything. Every framework she’d ever taught, every client...
by Pat Iyer | Aug 20, 2026 | Blog, Book writing, SS, Writing process
A client came to me recently in a bind. He’d been working on his book for months, revising chapters, sending them to a publishing company, getting feedback from the editor, and saving new drafts whenever an idea struck him at midnight. By the time he reached out to...
by Pat Iyer | Aug 14, 2026 | Blog, Book writing, Editing, SS, Writing process
A few years ago, I read a memoir by someone with a genuinely compelling story to tell, sharing the intriguing details of her husband’s involvement with underworld criminals and his unexplained death. She had a unique story. But I almost put it down after I started...
