What is an irresistible hook? A hook is a compelling title or first sentence in an article or claim that pulls your ideal reader right in. Where are your irresistible hooks? Your hooks are in your stories. What is the story behind your business? What is the story...
If you want to have a successful business, you need to either get comfortable with writing practice or have deep pockets to hire a writer. Even if you do have a large surplus to invest in your business, you could probably think of a dozen better uses for it. You’ve...
Looking for writing tips? Along with the quality of the information presented, you should also factor in readability. Focus on making your writing as easy to read as possible. Your goal is for readers to understand and absorb the information you present, so don’t make...
Doug Lawrence, former member of the Royal Canadian Mounted Police, now works as a mentor. He describes the rewards of that work as “seeing somebody grow as a person, first and foremost, growing as a person having that belief in themselves and,...
Have you ever read the acknowledgments page of a book and seen words like this: “I could not have done this without the support and assistance of my devoted agent, Kimberly Behemoth”? These thanks are not for people who self-publish a book. Are you a...
When you envision a C-level executive coach, you probably don’t imagine one who is also a metaphysical minister, teacher, spiritual healer, and the CEO of a metaphysical academy. This, however, is Anneli Driessen’s job description. Her fascination with metaphysics...
Non-fiction writers, especially if they’re beginning writers, can make a critical mistake about what writing non-fiction demands. They may think, …Read More »
