by Pat Iyer | Aug 20, 2026 | Blog, Book writing, SS, Writing process
A client came to me recently in a bind. He’d been working on his book for months, revising chapters, sending them to a publishing company, getting feedback from the editor, and saving new drafts whenever an idea struck him at midnight. By the time he reached out to...
by Pat Iyer | Aug 14, 2026 | Blog, Book writing, Editing, SS, Writing process
A few years ago, I read a memoir by someone with a genuinely compelling story to tell, sharing the intriguing details of her husband’s involvement with underworld criminals and his unexplained death. She had a unique story. But I almost put it down after I started...
by Pat Iyer | Aug 6, 2026 | Blog, Book writing, Writing process
“Michael was reaching for his son’s pack as he started to say, ‘Good job, Son’. But he couldn’t finish his sentence as he slumped to the ground like a stone. I ran over to catch him so his head would not hit the cement. After I laid him down, I ran inside to the front...
by Pat Iyer | Jul 22, 2026 | Blog, Book writing, Writing process
A few years ago, I sat down for what should have been a routine book coaching project with a client — a professional speaker with expertise worth sharing. She hired me as her ghostwriter. Initially, we talked about her vision for the book and the content she wanted to...
by Pat Iyer | Jun 11, 2026 | Blog, Blogging, SS, Writing process
Many business owners approach writing as something they do when they feel inspired. The problem with this approach is that the hungry blog needs to be fed regularly. Content creation consistency relies on systems, not serendipity. Has this happened to you? You get a...
by Pat Iyer | Jun 4, 2026 | Blog, Blogging, Business Writing, Writing process
One of the biggest challenges business owners face is deciding what to write about as blog topics. You sit down to create a blog post, stare at a blank screen, and wonder what topic would interest your audience. Meanwhile, the answer may already be sitting in your...