by Pat Iyer | Mar 25, 2021 | Blog, Writing process
Do you consider it an honor to be asked to be a beta reader? I advise the clients I work with to approach beta readers. The feedback you get can be invaluable. Now it is your turn. Your colleague Sam says, “I’m writing a book and would like you to give me...
by Pat Iyer | Mar 23, 2021 | Blog, Book writing, Podcast, Publishing, Writing process
This Writing to Get Business podcast represents the end of our first year of producing weekly shows on the processes involved in writing and publishing books. Meet a special guest whose energy will inspire you. Tracy Jones went from Fighter Planes to Publisher Dr....
by Pat Iyer | Mar 14, 2021 | Blog, Book Marketing, Book writing, Podcast, Writing process
Books with essays and stories compiled by different authors are a popular trend in publishing, as evidenced by the huge success of the Chicken Soup series. Nancy Matthews, a cofounder of Women’s Prosperity Network, describes her successful business philosophy and how...
by Pat Iyer | Jan 29, 2021 | Blog, Book Marketing, Book writing, Podcast, Writing process
Successful business leaders are always looking for ways to increase not only sales, but more importantly, profits. Mark Boundy, who has a rich and varied background as a product manager, product marketing manager, and sales leader, organized what he’d learned into a...
by Pat Iyer | Jan 22, 2021 | Blog, Book Marketing, Book writing, Podcast, Writing process
John Saunders, formerly involved in sales and sales leadership on Wall Street, has very recently published The Optimizer: Building and Leading a Team of Serial Innovators. This blueprint for success is full of invaluable information about his book idea He describes in...
by Pat Iyer | Jan 4, 2021 | Blog, Book writing, Editing, Podcast, Writing process
Susan Friedmann’s first book sold over 250,000 copies. This launched her into forming Aviva Publishing Company, which publishes over 400 books a year. Susan helps her authors to navigate the world of marketing, and she’s here to share her extensive knowledge with you...
