by Pat Iyer | Aug 12, 2021 | Blog, Blogging
How can you engage your readers and make them want more content from you? What goes into a successful blog? Are you tempted to give readers convoluted sentence structure and big words? Most blog owners who try to do that will lose their audiences, so the blog...
by Pat Iyer | Aug 6, 2021 | Blog, Book writing, Podcast, Writing process
Did you know that a consultant has to be an archaeologist, anthropologist, detective, psychologist, and serve in multiple additional roles? Dave Dragon, an experienced consultant shares both in this podcast and in his book, I Solve Mysteries, the complex and...
by Pat Iyer | Aug 5, 2021 | Blog, Grammar
This is an em dash: — It has the approximate width of a capital H. The poor em dash is perhaps the most misunderstood and misused of all punctuation marks. Used well, it adds emphasis and precision to your writing. This form of punctuation is a newcomer to the world...
by Pat Iyer | Jul 30, 2021 | Blog, Book writing, Podcast, Writing process
As a writer, do you struggle with how much to assume your readers know? Are you a stubbornly independent person who doesn’t want help? Does perfectionism plague your attempts to write and publish? If any of these challenges ring true, you’ve come to the right place....
by Pat Iyer | Jul 29, 2021 | Blog, Writing Skills
Words That Give Your Emails Power Marketing emails need to quickly capture your reader’s attention. Keep your power words short and simple to give your emails power. Three factors make certain words powerful. Usually, they’re short. Consider words like “Buy,”...
