Pat Iyer’s Blog
All Blog Posts

61 How to Do a Virtual Book Launch -Linley Baker – Writing to Get Business Podcast
At least 80% of people in the U.S. feel they have a virtual book in them, but for the majority of these would-be writers, the book stays inside. What makes the difference between those who and those who don’t complete and publish a book? Linley Baker’s story provides...

60 Why Business People Need to Write Well – Randy Gage – Writing to Get Business Podcast
A man on a mission to help people clear archaic childhood beliefs to become fully functioning human beings, Randy Gage wrote Radical Rebirth to further that mission. In this provocative interview, he analyzes popular culture, clickbait news headlines, and other media...

How to Write a Non-Fiction Book Review
Someone asks you to write a non-fiction book review. This first question you need to answer is: Is This a Good Subject for You? Consider the subject matter. Do you know anything about it? Whether you do or not, does it interest you? These really are separate...

How to Make a Cover for Your Book
Your first decision is whether you want to create a cover for your book yourself or you want to hire a designer. And because you know people will judge your book by its cover, your goal is to have as a professional looking cover as you can create. Do It...

59 How to Write a Chapter for a Compilation Book – Amy Szumstein – Writing to Get Business Podcast
Do you feel the urge to share a story from your life in writing but feel intimidated by the idea of writing an entire book? Amy Szumstein, a nurse and nutrition counselor, who has many varied personal and professional experiences, found that writing a chapter that...

58 How to Run a Virtual Book Tour – Doreen Cumberford – Writing to Get Business Podcast
Everyone has a legacy, the sum of their unique experiences and the lessons learned from them. Doreen Cumberford, an expatriate for over 60 years, shares how she turned her legacy into a book. Life in the Camel Lane, a memoir about her 15 years in Saudi Arabia. Learn...

How to Run a Virtual Book Launch Party
Pat Iyer and Greg Williams at his book launch party The room is teeming with people, who are milling around, meeting authors, and getting free copies of books. Yes, that was the scene when I served as ghostwriter for Greg Williams and we launched the book in Manhattan...

57 Achieving Emotional Healing by Writing Books – Ilene Dillon – Writing to Get Business Podcast
The professional history of Irene Dillon, psychotherapist and author, gives new meaning to the statement, “Write what you know about.” All her life, she has sought to understand what creates certain negative emotions and behaviors in people and achieve emotional...

Focus on the Positive By Keeping a Journal
Do you tend to focus on the positive or the negative aspects of your life? Some of us are wired for positivity, have sunny dispositions, and revel in life. Right now the Northeast where I am sitting is filling with brilliant yellow flowers and spring blossoms....

56 How to Tackle Challenges by Writing a Book – Cady North – Writing to Get Business Podcast
Cady North, author of The Resiliency Effect, had a burning desire to learn what stops people from realizing their goals, both professional and personal. Her desire led to a journey of discovery that resulted both in her book and a transformation in the way she advised...