by Pat Iyer | Mar 14, 2021 | Blog, Book Marketing, Book writing, Podcast, Writing process
Books with essays and stories compiled by different authors are a popular trend in publishing, as evidenced by the huge success of the Chicken Soup series. Nancy Matthews, a cofounder of Women’s Prosperity Network, describes her successful business philosophy and how...
by Pat Iyer | Feb 20, 2021 | Blog, Book Marketing, Book writing, Podcast
Rob Kopman has made at least two million dollars developing a unique book: a thirty-minute version of the several-hours-long Jewish ceremony called a seder. He has been steadily selling The 30-Minute Seder for sixteen years, and his secret ingredient is highly...
by Pat Iyer | Feb 11, 2021 | Blog, Writing Style
One hundred years after the creation of the Aunt Jemima stereotype, one might hope that companies might have learned not to create racist images. Gucci dispelled this hope. During Black History Month in 2019, the Italian luxury brand for fashion and leather goods...
by Pat Iyer | Feb 5, 2021 | Blog, Book writing, Podcast, Publishing
Amber Wynn, who has over 30 years’ experience in the nonprofit sector, brings her passionate commitment to the importance of nonprofits to her work. This commitment led her to write four in a proposed series of thirteen e-books to help nonprofits overcome...
by Pat Iyer | Feb 4, 2021 | Blog, Blogging
If you’ve read my latest book, 52 Writing Tips: Fast and Easy Ways to Polish Your Writing, you know that I devote one section to blogging, with several articles to help both novice and experienced bloggers. Why, then, would I describe blogging as dangerous? Done...