by Pat Iyer | Sep 9, 2026 | Blog, Book writing, Editing, Ghostwriting
Do you know which one you need: a book coach, editor, or ghostwriter? Most authors don’t. They pick a term because it sounds close enough, hire the wrong kind of help, and wonder six months later why their book isn’t progressing. The three roles overlap,...
by Pat Iyer | Aug 19, 2025 | Blog, Book writing, Ghostwriting, SS
When people say they don’t have time to write, it’s often because they don’t know how they’re spending their time. Is this something you struggle with? Track Your Time Try this: For one week, track your day in 15-minute increments. Write down everything—emailing,...
by Pat Iyer | Jun 28, 2025 | Blog, Book writing, Ghostwriting, Writing process
If you’re a busy professional—an LNC, physician, attorney, or speaker—you’ve likely considered writing a book. Maybe you’ve even started one. But for many, the process stalls before the second paragraph. Why? Because writing feels like an enormous time...
by Pat Iyer | Mar 24, 2022 | Blog, Book writing, Ghostwriting
Many beginning writers make one mistake that dooms their books to failure. The don’t write with their own voice. They avoid putting themselves into their writing, thinking that an objective, personality-free tone will make them sound more professional. Instead,...
by Pat Iyer | Nov 20, 2020 | Blog, Ghostwriting, Podcast, Publishing
Jay Conrad Levinson said that his book, Guerilla Marketing, earned him $35,000 in direct sales and $9.9 million-plus through selling his coaching, training, and more. Today’s business person or entrepreneur wants to aim for that kind of impact, and also avoid writing...
by Pat Iyer | Nov 13, 2020 | Blog, Ghostwriting, Podcast, Publishing
Some of the most helpful books develop from the author’s painful business trauma experiences. Three traumatic mergers and acquisitions drove Jennifer Frondrevay to embrace the opportunity to help others successfully handle such crises. She has received very rewarding...
