Pat Iyer’s Blog
Blogging
Meet Blogging Deadlines: 5 Step Process
An actively updated blog does wonders for your search engine optimization. Recently I attended a conference of women entrepreneurs. Of the approximately 75 people present, about one third of them had blogs. Only two people in the room, including me, blogged once a...
How to Use Statistics Effectively in Your Blog
If you’re like me, you may have a temptation to shudder at the word, “statistics.” When I found out I had to take statistics in graduate school, I almost didn't go. The thought of algebra turned my stomach. I know, you might find math to be fun and do math problems as...
How to Conquer Blogger’s Block
If you’ve ever worried that you don’t have any ideas for your blog, here is how to conquer blogger’s block. Blogger’s block is a special kind of writer’s block. A fiction writer may get stuck in a story because something is missing: a plot element, a needed character,...
Blogs and Newsletters: What’s the Difference?
Do you need both blogs and newsletters? How are they different? Maybe you’ve been writing a blog for a long time, or perhaps you’ve just begun. Either way, you know it takes time and a regular commitment to keep your blog from gathering dust...
How to Write a Compelling Blog
Your blog serves different purposes. You want to provide interesting content while highlighting your business and expertise. A compelling blog attracts readers to you and your business. Here are three methods for doing this. Quotations and Photos Combining a beautiful...
How to Consistently Blog
So you want to write a blog? What’s stopping you? Are you afraid you will not be able to consistently blog? Here are some of the answers I’ve heard. “It’s a big commitment.” “You have to do it every week—at least.” “How does anyone think of all those article...
How A Business Blog Can Help Your Business to Grow
A business blog is your opportunity to let potential clients know who you are and how you can help them. The most immediate effect of a business blog is to provide a method of sharing free content that demonstrates your expertise. It shares information to establish...
How to Inject Your Personality into Your Blog
When people first started blogging, many people used the platform to inject their personality into their blogs. They ranted (and raved). Today, business blogs may serve many purposes. They educate, persuade, and entertain. In today’s impersonal world, that can make a...