Pat Iyer’s Blog
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71 What Does it Mean to be Infertile?-Pam Rasheed-Writing to Get Business Podcast
While a common recommendation for would-be authors is, “Write what you know about,” the writing journey of Pamela Rasheed, MSN, RN, who specializes in infertility counseling demonstrates that you should also write what you care about. A friend’s advice to choose to...
Keep it Short and Simple: The Tips Book
Those of us who remember a pre-Internet world may have grown up reading Reader’s Digest, whose basis was condensing information. It also had features like “Laughter is the Best Medicine” and “Life in These United States,” made up of humorous and inspirational...
How to make a Memorable Blog
What Makes a Blog Memorable? Zappos.com has one of the most entertaining blogs I’ve seen on a corporate web site. Zapponians, as they call themselves, use photos, videos, and attention-attracting headlines combined with compelling stories. They’ve raised the blog to...
70 Open Up Your Root Chakra-Sheri Kaplan-Writing to Get Business Podcast
Self-promotion presents special challenges to those in the healing arts, but Sheri Kaplan, healer and spiritual transformational coach, has put together an integrated package of a short (20-page) book and a 20-minute consultation for a price that attracts potential...
69 How to Overcome a Last Minute Printing Crisis- John Morris-Writing to Get Business Podcast
As first an artist and now an author, Scotsman John Morris has successfully bypassed settling into a creative niche. His painting subject matter varies widely, and when he turned his focus to writing and publishing, he designed a book that’s strikingly original in...
How to Control Distractions when You Write
Control distractions when you write You want to write, and you have a plan in mind. Experts have assured you that you need to practice discipline and block out areas of time during which you will only write. You know you need to control distractions. You look at your...
Titles Can Make or Break Your Book Sales
Titles Can Make Your Book a Success - Or Not You’ve heard that you can’t judge a book by its cover. This isn’t true; people make decisions about whether to even pick up a book and look at it based on the cover. They make the same kinds of decisions based on the title....
68 Speed versus Velocity- Ron Karr-Writing to Get Business Podcast
The COVID epidemic has given many people a new urgency to live a purpose-driven life. Those who once had an “I’ll do it one of these days” mindset have had to confront the possibility that they have less time to realize their purposes than they’d thought. For Ron...
67 Cancer Care Malpractice-Susan Haibeck-Writing to Get Business Podcast
Do you ever worry that the target audience for your book might be too small? Susan Haibeck, a highly experienced oncology nurse and legal nurse consultant, makes it clear that the question isn’t the size of the audience but how much they need the information in the...
How to create a blog that generates income
You spend a lot of time thinking of topics, finding images, and writing your blog. Unless you are writing a blog about your hobby per personal life, or simply love to write, you might wonder if you can earn money from all that effort. Does it make sense to use...
Recent Posts
Five-Minute Formula for Writing a Book
If you’re a busy professional—an LNC, physician, attorney, or speaker—you’ve likely considered writing a book. Maybe you’ve even started one. …Read More »
Are You a Highly Skilled Professional Struggling to Start Your Book?
Are you a highly skilled professional struggling to start your book? Attorneys, physicians, legal nurse consultants, and public speakers often operate …Read More »
No time to write
Did you know “no time to write” is a myth when it comes to writing your book—and you can still …Read More »
Fear of Criticism—The Silent Roadblock for Aspiring Authors
You’ve likely built a career that demands confidence—testifying in depositions, diagnosing patients, analyzing legal records, or commanding attention from an …Read More »
The Art of Editing: Refining Your Written Work
As a writer, you’ve invested considerable time and effort in crafting your document, be it a report, speech, newsletter, or …Read More »