Pat Iyer’s Blog

Writing Skills

How to Create Content by Speaking

How to Create Content by Speaking

Maybe writing isn’t your genius. Don’t let that stop you when you want to create content. As a ghostwriter, I’ve had people come to me, saying that they would love to write a book, but they can’t write. Sadly, they may blame themselves for what they perceive as a...

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Effective Emails: Communicate With a Client or Colleague

Effective Emails: Communicate With a Client or Colleague

Do you know how to send out effective emails? You might bristle at the question. "Of course! I email all day long."  Have you changed your email techniques since the beginning of the pandemic? On a functional level, most businesses responded quickly to the demands for...

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Writing Tips: How to Polish Your Writing

Writing Tips: How to Polish Your Writing

These basic writing tips help you become a better writer. People are writing more now than ever before. Whether it’s writing emails, stories, books or blog posts, you must know the basics of writing. Don’t show your writing inexperience by making rookie mistakes....

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12 Top Writing Tips You Should Know

12 Top Writing Tips You Should Know

Looking for writing tips? Along with the quality of the information presented, you should also factor in readability. Focus on making your writing as easy to read as possible. Your goal is for readers to understand and absorb the information you present, so don’t make...

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Are you a bad writer?

Are you a bad writer?

It is common for writers to have doubts about their abilities. This, like the fear of imperfection, can stop people from launching their writing careers. The label of "bad writer" stops them in their tracks. Bad writing is fixable. Stephen King disagrees with me. In...

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How to Give Your Emails Power

How to Give Your Emails Power

Words That Give Your Emails Power Marketing emails need to quickly capture your reader's attention. Keep your power words short and simple to give your emails power. Three factors make certain words powerful. Usually, they’re short. Consider words like “Buy,” “Now,”...

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How to get attention with your emails

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