by Pat Iyer | Apr 20, 2023 | Blog, Book writing
You could hardly find a better time to write a book. On every level, 2020 shook the world out of its familiar patterns of operation. Nowhere is this truer than in the area of how we do business. You could have several compelling reasons to write a book. Your business...
by Pat Iyer | Feb 9, 2023 | Blog, Book writing, Business Writing
When you write a book about your business, it could be the best way you spend your advertising money. Twenty-odd years ago I stayed for the first time at a Marriot hotel. A book sat on the desk in the room, entitled The Spirit to Serve Marriott’s Way. The title...
by Pat Iyer | Dec 27, 2020 | Blog, Book writing, Editing, Podcast, Writing process
If you have written or plan to write a book to build your business, you need a plan. Adam Kipnes describes how each of his books brings his readers closer to a direct one-to-one business relationship with him. This virtual blueprint for success can help you get the...
by Pat Iyer | Sep 19, 2019 | Blog, Book writing, Video
You ask, “Write a book – me?” Are you wondering how to expand your business? Do you have a lot of expertise to share – which you know would help your audience? Has a major segment of the market shifted away from buying your services? Are you...
by Pat Iyer | Feb 11, 2019 | Blog, Book writing, Video
You have a deep desire to write a book. You’ve been writing down ideas, and you believe that you could develop an original approach to your subject. This makes a great start, but before you set the keyboard on fire, do your research. Check Out the Competition before...
