by Pat Iyer | Dec 16, 2021 | Blog, Grammar, Video
After proofreading thousands of reports, I prepared this list of 5 grammatical errors. Do you want to present yourself a well-qualified communicator, one who understands how your clients, both internal and external, scrutinize every word you write? Here is what NOT to...
by Pat Iyer | Oct 3, 2019 | Blog, Editing, Video
You’ve written a report, speech, newsletter, or other document. You’ve put a lot of time and thought into it. You have an investment in it. Now you need to edit your work. You can find lots of practical advice about how to edit your work. However, none of these...
by Pat Iyer | Sep 19, 2019 | Blog, Book writing, Video
You ask, “Write a book – me?” Are you wondering how to expand your business? Do you have a lot of expertise to share – which you know would help your audience? Has a major segment of the market shifted away from buying your services? Are you...
by Pat Iyer | Sep 12, 2019 | Blog, Video, Writing Skills
Many features can make or break the power of headlines to draw in a reader. Length Matters Google usually displays 50-60 characters of a headline, so, regardless of a headline’s length, the beginning needs to be compelling. In general, for English-language headlines,...
by Pat Iyer | Sep 6, 2019 | Blog, Book writing, Video
Perfectionism and its sidekick, procrastination, can not only strangle the life out of your writing but prevent it from ever seeing the light of day—i.e., the eyes of others. This is a sinister partnership. Imagine a writer named Julianne. All her life, she’s wanted...
by Pat Iyer | Jul 24, 2019 | Blog, Blogging, Video
Your blog serves different purposes. You want to provide interesting content while highlighting your business and expertise. A compelling blog attracts readers to you and your business. Here are three methods for doing this. Quotations and Photos Combining a beautiful...
