by Pat Iyer | Mar 4, 2026 | Blog, Editing, Writing process
When I handed back a proofreading exercise to a young lady who applied for an admin position in my company, I pointed out the words she had missed. She glared at me and indignantly said, “I don’t proofread. I use spell check.” I thought, “Then you are not the right...
by Pat Iyer | Dec 5, 2025 | Artificial Intelligence, Blog, Business Writing, Editing, Writing Style
AI-generated content simplifies content creation, for sure. I use it frequently. At this point in our assimilation of AI-created content, we are learning to spot the hallmarks that a computer wrote the content. When I spoke with a marketing manager of a law firm...
by Pat Iyer | Aug 1, 2025 | Blog, Book writing, Editing, Writing process
Have you ever said, “One day I’ll write a book”? If so, you’re in very good company. According to surveys, 81% who want to write a book – don’t. Fewer than 1% of Americans who want to write a book ever follow through. What’s stopping the rest? Not a lack...
by Pat Iyer | Nov 19, 2024 | Editing
As a writer, you’ve invested considerable time and effort in crafting your document, be it a report, speech, newsletter, or other written piece. Now comes the crucial phase of editing, a process that demands both skill and objectivity. While numerous practical...
by Pat Iyer | Jan 4, 2021 | Blog, Book writing, Editing, Podcast, Writing process
Susan Friedmann’s first book sold over 250,000 copies. This launched her into forming Aviva Publishing Company, which publishes over 400 books a year. Susan helps her authors to navigate the world of marketing, and she’s here to share her extensive knowledge with you...
by Pat Iyer | Dec 27, 2020 | Blog, Book writing, Editing, Podcast, Writing process
If you have written or plan to write a book to build your business, you need a plan. Adam Kipnes describes how each of his books brings his readers closer to a direct one-to-one business relationship with him. This virtual blueprint for success can help you get the...
