by Pat Iyer | Dec 16, 2021 | Blog, Grammar, Video
After proofreading thousands of reports, I prepared this list of 5 grammatical errors. Do you want to present yourself a well-qualified communicator, one who understands how your clients, both internal and external, scrutinize every word you write? Here is what NOT to...
by Pat Iyer | Dec 10, 2021 | Blog, Book Marketing, Book writing, Podcast
The U. S. job market has never experienced a greater degree of upheaval. Companies and retail businesses are desperate for employees, but workers are far from desperate to return to dead-end positions. Steve Cadigan who has spent 35 years in...
by Pat Iyer | Nov 22, 2021 | Blog, Book Marketing, Book writing, Podcast
Although the Internet has been around for a while now, those in charge of advertising and marketing continue to face challenges in terms of adapting their approaches to a new medium. Some of these challenges come from the huge difference between, for example, print...
by Pat Iyer | Nov 12, 2021 | Blog, Book Marketing, Book writing, Podcast
All of us, at some points in our lives, feel that life is unfair, and we can find plenty of evidence to back up those feelings. We can feel so victimized that we can’t move beyond them. It takes resilience to climb out of the rubble and begin anew. Pat Iyer’s life...
by Pat Iyer | Nov 11, 2021 | Blog, Writing process
Have you ever read the acknowledgments page of a book and seen words like this: “I could not have done this without the support and assistance of my devoted agent, Kimberly Behemoth”? These thanks are not for people who self-publish a book. Are you a...
