by Pat Iyer | Feb 9, 2023 | Blog, Book writing, Business Writing
When you write a book about your business, it could be the best way you spend your advertising money. Twenty-odd years ago I stayed for the first time at a Marriot hotel. A book sat on the desk in the room, entitled The Spirit to Serve Marriott’s Way. The title...
by Pat Iyer | Dec 27, 2020 | Blog, Book writing, Editing, Podcast, Writing process
If you have written or plan to write a book to build your business, you need a plan. Adam Kipnes describes how each of his books brings his readers closer to a direct one-to-one business relationship with him. This virtual blueprint for success can help you get the...
by Pat Iyer | Sep 19, 2019 | Blog, Book writing, Video
You ask, “Write a book – me?” Are you wondering how to expand your business? Do you have a lot of expertise to share – which you know would help your audience? Has a major segment of the market shifted away from buying your services? Are you...
by Pat Iyer | Feb 11, 2019 | Blog, Book writing, Video
You have a deep desire to write a book. You’ve been writing down ideas, and you believe that you could develop an original approach to your subject. This makes a great start, but before you set the keyboard on fire, do your research. Check Out the Competition before...
