by Pat Iyer | Apr 21, 2022 | Blog, Writing Style
A few words can determine the success or failure of your email campaign. Are your headers making your email header fail? Email Headers That Lose You Subscribers “Do You Hate Me?” I got a message with this header in my inbox a few days ago. It didn’t come from anyone I...
by Pat Iyer | Apr 7, 2022 | Blog, Writing Style
Sprinkling quotations into your writing is a very effective way to improve it. Doing this serves a number of functions. Quotations summarize a point you’re making in your work. They also emphasize this point. A quotation by someone both famous and respected gives...
by Pat Iyer | Feb 10, 2022 | Blog, Writing Style
Whether you’re giving a speech or writing a memo, email, or book, remember that both the words you use and how you arrange them (your writing style) have a powerful effect on your listening or reading audience. I recently attended a presentation. The subject was...
by Pat Iyer | Dec 24, 2021 | Blog, Book writing, Podcast, Writing process, Writing Style
Doug Lawrence, former member of the Royal Canadian Mounted Police, now works as a mentor. He describes the rewards of that work as “seeing somebody grow as a person, first and foremost, growing as a person having that belief in themselves and,...
by Pat Iyer | Nov 6, 2021 | Blog, Book writing, Podcast, Writing Style
As a writer, do you struggle with how much to assume your readers know? Are you a stubbornly independent person who doesn’t want help? Does perfectionism plague your attempts to write and publish? If any of these challenges ring true, you’ve come to the right place....
by Pat Iyer | Oct 19, 2021 | Blog, Book writing, Podcast, Writing Style
Are you thinking about writing your first book? Do you want to switch your teaching and writing focus? Do you wonder how you can turn your passion into profit? This podcast is for you. From compilation books to cookbooks, with titles ranging from Kill the Elevator...