by Pat Iyer | Apr 10, 2020 | Blog, Blogging
“Why should I have a blog ? What business purpose would I get from a blog?” If you’ve asked yourself why blogging is important for business, here are my tips as a blogger for 13 years. Yes, I started blogging in 2009 and have written thousands of...
by Pat Iyer | Feb 14, 2020 | Blog, Blogging
If you are a beginning blogger, you may mainly be concerned with getting posts written. As you gain confidence, learn to think of blogging as a vehicle for relationship marketing. They go together. Blogging shows your expertise – you’re connecting with your readers...
by Pat Iyer | Jan 2, 2020 | Blog, Blogging
An actively updated blog does wonders for your search engine optimization. Recently I attended a conference of women entrepreneurs. Of the approximately 75 people present, about one third of them had blogs. Only two people in the room, including me, blogged once a...
by Pat Iyer | Nov 7, 2019 | Blog, Blogging
If you’re like me, you may have a temptation to shudder at the word, “statistics.” When I found out I had to take statistics in graduate school, I almost didn’t go. The thought of algebra turned my stomach. I know, you might find math to be fun and do math...
by Pat Iyer | Sep 26, 2019 | Blog, Blogging
If you’ve ever worried that you don’t have any ideas for your blog, here is how to conquer blogger’s block. Blogger’s block is a special kind of writer’s block. A fiction writer may get stuck in a story because something is missing: a plot element, a needed character,...
by Pat Iyer | Aug 16, 2019 | Blog, Blogging
Do you need both blogs and newsletters? How are they different? Maybe you’ve been writing a blog for a long time, or perhaps you’ve just begun. Either way, you know it takes time and a regular commitment to keep your blog from gathering dust and cobwebs. I know...
