by Pat Iyer | Feb 10, 2022 | Blog, Writing Style
Whether you’re giving a speech or writing a memo, email, or book, remember that both the words you use and how you arrange them (your writing style) have a powerful effect on your listening or reading audience. I recently attended a presentation. The subject was...
by Pat Iyer | Feb 3, 2022 | Blog, Writing Skills
Writing your best content begins with understanding the purpose of your writing. Are you creating a blog post or a sales page? Do you want to attract more people? Do you feel stuck? If you’re lacking the leads you need for your business or finding that although you...
by Pat Iyer | Jan 13, 2022 | Blog, Writing process, Writing Skills
Looking for writing tips? Along with the quality of the information presented, you should also factor in readability. Focus on making your writing as easy to read as possible. Your goal is for readers to understand and absorb the information you present, so don’t make...
by Pat Iyer | Jan 7, 2022 | Blog, Writing Skills
It is common for writers to have doubts about their abilities. This, like the fear of imperfection, can stop people from launching their writing careers. The label of “bad writer” stops them in their tracks. Bad writing is fixable. Stephen King disagrees...
by Pat Iyer | Dec 24, 2021 | Blog, Book writing, Podcast, Writing process, Writing Style
Doug Lawrence, former member of the Royal Canadian Mounted Police, now works as a mentor. He describes the rewards of that work as “seeing somebody grow as a person, first and foremost, growing as a person having that belief in themselves and,...
by Pat Iyer | Dec 18, 2021 | Blog, Book Marketing, Book writing, Podcast
We all know people who are habitually negative and who use their life experiences to prove that life is unfair to them. The highly successful business and publishing history of Mj Callaway provides a powerful antidote to these “naysayers.” MJ, motivational...