Pat Iyer’s Blog
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03 How To Begin Your First Draft – Writing to Get Business Podcast
Two of the biggest mistakes new writers make with their first draft are: They forget that this is A FIRST DRAFT. You can make mistakes, ignore correct spelling. Get those words down. They also slow themselves down by tormenting themselves for not spending enough hours...

Blogging and Relationship Marketing: Perfect Together
If you are a beginning blogger, you may mainly be concerned with getting posts written. As you gain confidence, learn to think of blogging as a vehicle for relationship marketing. They go together. Blogging shows your expertise – you’re connecting with your readers...

02 Benefits Of Being Published – Writing to Get Business Podcast
So, you’re not J. K. Rowling or Steven King. And you’re not Jack Canfield, who has sold 500 million books. Neither am I, and I’ve written or edited 48 books, countless blog posts, articles, and teaching materials. That number of books doesn’t include the books I’ve...

01 Writing To Get Business Podcast
How can you use your writing skills to build your authority, credibility and business? Writing to Get Business shows you how.

Why You Need Beta Readers and How to Find Them
You need to trust yourself to write your book. However, you are not the best person to critique it after a certain point. When you think you’ve gone as far as possible in reading and revising it, you will benefit from having it read from a fresh perspective. This is...

Does Fear of Rejection Interfere with Your Writing?
Take heart; you’re not alone. Many of us have a fear of rejection. If you were to ask any cross-section of writers what they most feared when it came to their work, they would probably say they feared rejection. This shouldn’t surprise you. From the person afraid to...

Direct Quotes in Non-Fiction: Do it Right
You may be thinking that direct quotes belong exclusively in fiction. The truth is that you read either dialogue or direct quotes in non-fiction all the time—from news articles to blogs to books. Here’s an example from the CNN website. South Bend mayor and...

Meet Blogging Deadlines: 5 Step Process
An actively updated blog does wonders for your search engine optimization. Recently I attended a conference of women entrepreneurs. Of the approximately 75 people present, about one third of them had blogs. Only two people in the room, including me, blogged once a...

Book Cover: How You are Judged
Whether people are browsing on Amazon or another bookselling platform or in their local bookstore, a book’s cover is the first element to attract them. That’s why a good book cover is vital to your book’s selling success. Whether you are self-publishing a book or...

Put Your Writing on a Diet
Is there fat you can trim from your writing? Is it time to put your writing on a diet? Deleting redundant phrases makes your writing more professional. I wish I could say that one of the most dramatic signs of amateurish writing is using redundant phrases....