by Pat Iyer | Mar 2, 2023 | A, Blog, Book Marketing
Here’s a big fear we all have when it comes to writing a book: What if no one buys it? Book marketing answers that fear. While having a small number of sales is always possible, with a little planning and advanced buzz, it’s highly unlikely. The key is to get others...
by Pat Iyer | Feb 23, 2023 | Blog, Writing process
Are you trying to write something at home? Feel stuck? Are you frustrated from the stresses of the day? Try this fast and free method. Unless you work at home, the atmosphere and demands of work versus home are very different. It can be a challenge to make a smooth...
by Pat Iyer | Feb 17, 2023 | Blog, Writing Style
You’ve written an engaging headline, and now your reader is intrigued – and willing to give a bit more time to reading your blog before leaving. After the headline, your compelling first line is your second chance to grab your readers’ attention. If you pull...
by Pat Iyer | Feb 9, 2023 | Blog, Book writing, Business Writing
When you write a book about your business, it could be the best way you spend your advertising money. Twenty-odd years ago I stayed for the first time at a Marriot hotel. A book sat on the desk in the room, entitled The Spirit to Serve Marriott’s Way. The title...
by Pat Iyer | Feb 2, 2023 | Blog, Book writing
You’ve written or you’re writing a book. When it comes to promoting your work, you feel lost. Did you know that when you write for magazines, you increase your visibility and may have greater book sales? And if you feel stalled about completing your book, sliding in...
