Although the Internet has been around for a while now, those in charge of advertising and marketing continue to face challenges in terms of adapting their approaches to a new medium. Some of these challenges come from the huge difference between, for example, print...
All of us, at some points in our lives, feel that life is unfair, and we can find plenty of evidence to back up those feelings. We can feel so victimized that we can’t move beyond them. It takes resilience to climb out of the rubble and begin anew. Pat Iyer’s life...
Should you write a non-fiction book review? Pat Iyer
Non-fiction writers, especially if they’re beginning writers, can make a critical mistake about what writing non-fiction demands. They may think, …Read More »