by Pat Iyer | Jul 29, 2021 | Blog, Writing Skills
Words That Give Your Emails Power Marketing emails need to quickly capture your reader’s attention. Keep your power words short and simple to give your emails power. Three factors make certain words powerful. Usually, they’re short. Consider words like “Buy,”...
by Pat Iyer | Jun 4, 2021 | Blog, Book writing, Podcast, Writing Skills
Would you like to know if you are writing at a basic enough level? Our guest has a brilliant strategy for ensuring she wrote her book at a simple level. Dr. Pat Boulonge’s world is health. Have you ever had a small but annoying health issue? Learn in this podcast how...
by Pat Iyer | Nov 30, 2020 | Blog, Book writing, Editing, Podcast, Writing Skills
Julie Ann Sullivan, author of six books, began with a self-printed book. Each of her following books developed in sophistication and broadened outreach, including a best-selling compilation volume. As her career has shifted, so has the focus of her books. She knows...
by Pat Iyer | Aug 11, 2020 | Blog, Book writing, Podcast, Writing Skills
An author who discovers new ways to experience different aspects of the world can change your life. Marc Haine, author of Lights Camera Action has created an original and practical way to understand and change how we do business. Why this title? Read on, and learn how...
by Pat Iyer | Apr 30, 2020 | Blog, Book writing, Writing Skills
Writing a book stimulates your creativity. How often have you thought to yourself, “I’m not creative?” Have you marveled at the creativity of young children playing, wondering where on earth they come up with these crazy ideas? Creativity doesn’t disappear completely...
by Pat Iyer | Mar 20, 2020 | Blog, Podcast, Writing Skills, Writing Style
You’ve probably heard the phrase, “Location, location, location” in reference to buying or renting real estate. The concept of location also applies to an article or book. The prime real estate is the headline and the line that follows it. I know you are familiar with...
