by Pat Iyer | Sep 2, 2021 | Blog, Book Marketing, Grammar
Here’s a big fear we all have when it comes to writing a book: What if no one buys it? When I interviewed potential authors about their fears, they cited book marketing, and lack of sales, as big concerns. While that is always possible, with a little planning and...
by Pat Iyer | Aug 26, 2021 | Blog, Grammar
If you think punctuation isn’t important, you might want to rethink that attitude. Or ask Oakhurst Dairy of Portland, ME, how they are currently looking at the punctuation element known as the Oxford comma. The missing comma was way more expensive than a missing herd...
by Pat Iyer | Aug 5, 2021 | Blog, Grammar
This is an em dash: — It has the approximate width of a capital H. The poor em dash is perhaps the most misunderstood and misused of all punctuation marks. Used well, it adds emphasis and precision to your writing. This form of punctuation is a newcomer to the world...
by Pat Iyer | May 14, 2020 | Blog, Grammar
People who write well easily convey their ideas and increase their influence. Poor writing makes you stand out – in an unpleasant way. Here are some tips for accurate writing to help you pick the right word or use that pesky semicolon. Please note that some of the...
by Pat Iyer | Apr 16, 2020 | Blog, Grammar
People who write well easily convey their ideas and increase their influence. Poor writing makes you stand out – in an unpleasant way. Here are some tips for smoother writing and picking the right word. Easily Confused Words: Insure, Ensure, Assure Insure relates to...
by Pat Iyer | Aug 23, 2019 | Blog, Grammar, Writing Skills
She Lost a Job Opportunity Because of Punctuation Errors I know this because she lost a job with me. I looked at countless resumes when I had my own business. The moment I saw a typographical error, grammatical mistake, or punctuation error, I stopped reading. Do you...
