Lean Writing: How to Cut the Bloat

Lean Writing: How to Cut the Bloat

Editing to remove bloat makes your writing leaner. Bloat occurs when one word makes another unnecessary. Adjectives can create bloat. I covered them in this post. This post presents tips on unnecessary pairings of words, which weaken your writing. Create lean writing...
Powerful Punctuation Point: Parentheses

Powerful Punctuation Point: Parentheses

She Lost a Job Opportunity Because of Punctuation Errors I know this because she lost a job with me. I looked at countless resumes when I had my own business. The moment I saw a typographical error, grammatical mistake, or punctuation error, I stopped reading. Do you...
Blogs and Newsletters: What’s the Difference?

Blogs and Newsletters: What’s the Difference?

Do you need both blogs and newsletters? How are they different? Maybe you’ve been writing a blog for a long time, or perhaps you’ve just begun. Either way, you know it takes time and a regular commitment to keep your blog from gathering dust and cobwebs. I know...
How to Write a Compelling Blog

How to Write a Compelling Blog

Your blog serves different purposes. You want to provide interesting content while highlighting your business and expertise. A compelling blog attracts readers to you and your business. Here are three methods for doing this. Quotations and Photos Combining a beautiful...