Pat Iyer’s Blog
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Using Free Writing to Get Your Thoughts Free Flowing
Are you trying to write something at home? Feel stuck? Are you frustrated from the stresses of the day? Try this fast and free method. Unless you work at home, the atmosphere and demands of work versus home are very different. It can be a challenge to make a smooth...
Create A Compelling First Line
You’ve written an engaging headline, and now your reader is intrigued – and willing to give a bit more time to reading your blog before leaving. After the headline, your compelling first line is your second chance to grab your readers' attention. If you pull them past...
Write a Book About Your Business
When you write a book about your business, it could be the best way you spend your advertising money. Twenty-odd years ago I stayed for the first time at a Marriot hotel. A book sat on the desk in the room, entitled The Spirit to Serve Marriott’s Way. The title...
Write for Magazines to Promote Your Book
You’ve written or you’re writing a book. When it comes to promoting your work, you feel lost. Did you know that when you write for magazines, you increase your visibility and may have greater book sales? And if you feel stalled about completing your book, sliding in...
How to Write Effective Emails
There is no way to avoid having to write effective emails. Are you using powerful language? Let me give you an example of what not to do. Whenever I edit the transcript of a podcast, I search for the phrase, “You know.” A search of a 30-minute podcast yielded 80...
When You Can’t Write to Keep Your Reader’s Attention
I’m sure you’ve had the experience of listening to someone give a speech or presentation and found yourself losing interest. The subject may interest you; it may be one you want to know more about, but you can’t keep your attention on the speaker. The same thing...
Writing Tips for “All About” Books
Are you looking for writing tips for a general “all about book? "The first thing you need to know is that it can’t be too general. Actually, the worst mistake you could make would be presenting a generic overview and leaving it at that. I have a colleague who...
Punctuation: It Makes a Difference
Good punctuation is essential for effective communication. Poorly punctuated sentences can be confusing, hard to understand and completely change the meaning of what is being said. This blog post will look at why punctuation is so important and how it can help you...
The Fear of Never Finishing Your Book
The fear of never finishing your book is more common than you may realize. This can happen to any writer, and it can occur at any stage of your writing. If you feel that you can’t get through it, the most important thing to realize is that you’ve joined a...
How to Engage with Clients Through a Newsletter
As distinct from blog posts, which run 500-800 words in length, a newsletter gives you the opportunity to expand your views on a subject. They also allow you to include more than one subject and to use design features with greater creativity. With a newsletter, you...
Recent Posts
No time to write? Where does your time go?
When people say they don’t have time to write, it’s often because they don’t know how they’re spending their time. …Read More »
The 81% Who Want to Write—but Don’t
Have you ever said, “One day I’ll write a book”? If so, you’re in very good company. According to surveys, …Read More »
How to Write a Book Fast
For professionals who think writing a book takes years, Jan Spence’s story offers a surprising reality check. She wrote her …Read More »
Writer’s Block and Childhood Red Ink
Do you remember the first time you shared something you wrote? Maybe it was an elementary school assignment. Perhaps it …Read More »
Five-Minute Formula for Writing a Book
If you’re a busy professional—an LNC, physician, attorney, or speaker—you’ve likely considered writing a book. Maybe you’ve even started one. …Read More »