Pat Iyer’s Blog
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Is Independent Publishing for You?
When you tell people you know that you’re writing a book, you’re likely to get a lot of unasked-for opinions. They may ask you if you plan on independent publishing or approaching a traditional publisher. Some will offer their views about traditional publishing. “It’s...
How A Business Blog Can Help Your Business to Grow
A business blog is your opportunity to let potential clients know who you are and how you can help them. The most immediate effect of a business blog is to provide a method of sharing free content that demonstrates your expertise. It shares information to establish...
Common Writing Errors: Don’t Make These Mistakes
In an age of texting and emoticons, it is easy to make writing mistakes. When communication can be as brief as “?,” grammar may seem like something that only old and uptight people find necessary. (Like me.) At some point this may become true, but we’re not there yet....
Overcoming Objections: Defeating Your Top Book-Writing Hurdle
You know you need to do it. You’ve had it on your to-do list for years. This is the year you must get your book in print. If only you could cover come your book-writing hurdle. And yet…nothing. It’s not that you don’t recognize the benefits, or that you don’t want to...
Do You Think Independent Publishing Is Too Expensive?
Do you think independent publishing is too expensive? Think again. You are driven to write a book. I understand. I’ve written 46 of them and the last 25 or so I have independently published (an upgraded term for self-publishing). Is it expensive to independently...
What to Do Before You Write a Book
You have a deep desire to write a book. You’ve been writing down ideas, and you believe that you could develop an original approach to your subject. This makes a great start, but before you set the keyboard on fire, do your research. Check Out the Competition before...
You want to write – why don’t you?
So many people—often those who are successful in their chosen fields harbor buried urges to write, paint, or express some other artistic urge that they’ve always denied themselves. They want to write a book. I wonder how many of them, when they come to the ends of...
Top 3 Grammatical Mistakes
Avoid these top 3 grammatical mistakes if you want to present yourself as a skilled writer. Use of the apostrophe Last week I was setting up books on a table for a book sale. One of the books I came across was called “Cave of the Bat’s”. I was horrified, not by the...
3 Writing Shortcuts for the Busy Expert
You know that having written a book will increase your authority and credibility. You’d love to see your name on the cover of a book. And you wonder what writing shortcuts you can use to make the project easier. You know that a book is a powerful tool for building a...
How to Inject Your Personality into Your Blog
When people first started blogging, many people used the platform to inject their personality into their blogs. They ranted (and raved). Today, business blogs may serve many purposes. They educate, persuade, and entertain. In today’s impersonal world, that can make a...